Continuing our innovation journey with Shangri-La Hotels and Resorts, we powered the visual storytelling for their exciting Questers Campaign “Ready Set Quest!”. Leveraging our AIR Bespoke GEN. A.I. Solution, we moved beyond static imagery to generate stunning Key Visuals and bring them to life through high-fidelity AI animation.

This approach gave us total creative freedom without the logistical constraints of traditional production. We were able to animate talents and complex scenes entirely through our AI solution, eliminating the need for travel, location scouting, or physical shoots. The result is a dynamic, fully animated campaign that captures the adventurous spirit of a “Quester”—all achieved without a single camera on set.

Brand: Shangri-La Hotels and Resorts

Creatives: AIR Concepts, Yeefung Chan, Jane Poon, Carl Mok, Jerry Lam
Project Manager: Chloe Lau
Back Stage: Ken Hui

#AIR #Realisingeveryimagination #ShangriLa #ShangriLaQuesters