Hang Seng Bank
Festive Greetings 2025 (Christmas)









Blessings Throughout The City. Merry Christmas!
We are proud to unveil our latest festive campaign for Hang Seng Bank, featuring a heartwarming collaboration with local artist Apple Tong.
Together with AI, we crafted a unique 3D pop-up Christmas card that takes you on a journey across Hong Kong Island, Kowloon, and the New Territories. More than just a design, this project celebrates resilience and connection—showcasing Apple’s incredible talent and her inspiring journey overcoming hearing impairment.
Brand: Hang Seng Bank
Creatives: AIR Concepts, Yeefung Chan, Jane Poon, Carl Mok
Project Manager: Chloe Lau
Back Stage: Ken Hui
#AIR #Realisingeveryimagination #HANGSENGBANK #FestiveGreetings #Christmas