Lancôme APAC

Chinese New Year 2020

Lancôme TR APAC offers an experiential journey that immerses Chinese travellers around different countries during the festive lunar New Year spirit with interactive elements that amplifies joy and good fortune for the New Year ahead. Starting off with an Artificial Intelligence “Magic Mirror”, shoppers had the chance to try on different lipstick shades virtually. Plus, by simply swiping at the “Lantern Wishes Panels”, travellers could send their blessings to friends and family.


– Singapore Changi Airport T3
– Hong Kong T Galleria by DFS
– Seoul Lotte World Tower
– Bangkok King Power Srivaree
– Osaka Kansai Airport

Brand: Lancôme APAC
Location: Bangkok / Hong Kong / Osaka / Seoul / Singapore
Digital Creatives & Retailtainment Design: AIR, Chika Tsang, Penny Lau, Fung Leung, Anna Lee, Kylie Yiu, Katherine Ngai
Developers: Tony Chau, Kezman Hung
Hardware Developers & Technician: Kenny Or
Producer: Gary Ng, Chloe Ho, Stone Shek, Charlotte Ho
Back Stage @AIR: Ken HuiDenny WongMike Wu