AIR Concepts is delighted to present the video we created for the exceptional collaboration between Lancôme and Monopoly, in celebration of their respective 90th anniversaries.

This partnership introduces a highly exclusive, limited-edition Lancôme x Monopoly set for travellers. With only 10,000 units available for Absolue VIP consumers across select Asia Pacific Travel Retail stores, it represents a unique fusion of beauty and classic entertainment.

Our video aims to capture the essence of this luxurious reimagining, where classic Monopoly gameplay meets the sophisticated universe of Lancôme.

We are proud to have partnered with Lancôme to help visually bring this campaign to life. We extend our congratulations to Lancôme for this successful and innovative launch.

#AIR #RealisingEveryImagination #Lancôme #TravelRetail #Lancome90 #Monopoly90 #OnlyAtLorealTravelRetail #FutureOfTravel #BeautyThatMovesTheWorld

Brand: Lancôme TR APAC
Creatives: AIR Concepts, Jerry Lam
Project Manager: Chloe Lau
Back Stage: Ken Hui