La Vie Est Belle: Who Will You Make Happy Today

Lancôme TR APAC | Hong Kong International Airport, Hong Kong

retailtainment

Lancôme presented a happiness campaign to highlight shared happiness at Hong Kong International Airport to invite travellers to discover their new fragrance, La Vie Est Belle Flowers of Happiness. Passengers had the opportunity to begin their shopping journey at Lancôme Experiential Site. It draws over 1,000 trials with a start of spraying happiness, discovering new news about the fragrance and finally enjoying personalized engraved bottles.

Project Management

Chloe Ho

Creative

Chika Tsang
Penny Lau
Chan In
Ngai Man Yan
Yiu Tanying

Technology

Kezman Hung
Kenny Or

backstage

Ken Hui
Denny Wong
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