L’Oreal Paris

Lunar New Year 2023 “Space Odyssey”

3,2,1 lift off! L’Oréal Paris is celebrating Lunar New Year with a space-themed animation. Travellers can personalise their own spaceship and send their custom Lunar New Year messages to space. Afterwards, travellers receive a L’Oréal Paris tote bag as a gift for participation. 

Brand: L’Oréal Paris APAC
Creative & Game Design: Fung Leung, Emily Ng, Marco Liu, Wong Chun Lung
Game development: Tony Chau
Producer: Gary Ng, Chloe Ho
VFX: Denis Sze
Back Stage @AIR: Ken Hui